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DTSTART;TZID=America/New_York:20260913T143000
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SUMMARY:Create a Compelling Elevator Pitch
DESCRIPTION:How do you\, as an author\, talk about your book(s) in a way that captures attention and sparks interest? \nIn this interactive session\, Julia Sander will show authors how to identify the true value of their work\, connect with what readers want\, and confidently share their story through a compelling elevator pitch. \nUsing practical examples\, audience participation\, and a simple framework\, you’ll gain the skills to start meaningful conversations that lead to stronger reader engagement. Whether you’re promoting your first book or your tenth\, this presentation will help you turn a brief introduction into a memorable opportunity. \nJulia Sander earned her Master of Business Administration from the University of Florida and is a passionate Gator fan\, especially when it comes to softball\, gymnastics\, and football. \nA dedicated Disney enthusiast\, Julia loves exploring Disney park history\, uncovering hidden details\, and testing her knowledge with Disney trivia. \n“My life is a perpetual mess\,” she says\, “but I wouldn’t have it any other way. Family is my greatest joy and the center of everything I do.” \nJulia is married to Benjamin Coward\, WAG’s Critique Pod Coordinator. They have an energetic two-year-old daughter\, Annalise\, who keeps life exciting and—they say—”just a little chaotic.”
URL:https://writersalliance.org/event/create-a-compelling-elevator-pitch/
LOCATION:Millhopper Branch\, Alachua County Libraries\, 3145 NW 43rd St.\, Gainesville\, FL\, 32606\, United States
CATEGORIES:Speaker
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DTSTART;TZID=America/New_York:20260921T100000
DTEND;TZID=America/New_York:20260921T110000
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SUMMARY:Marketing Coalition: BookTok\, Reels & Short-Form Video: Do You Really Have To?
DESCRIPTION:WAG members\, join the Marketing Coalition meeting for this program on Monday\, September 21 at 10:00 a.m. via ZOOM.* \nDescription:  \nThe truth about short-form video for authors who feel pressured to “perform” on camera. When it works\, when it doesn’t\, and alternatives if you hate being on video. \nKey Points: \n\nPlatform overview: TikTok\, Instagram Reels\, YouTube Shorts\, Facebook Reels\nSuccess stories: which genres actually benefit from video\nThe “book influencer” phenomenon: can authors replicate it?\nLow-stress video options: book pans\, text overlays\, voiceover only\nTools for the camera-shy: stock footage\, Canva video templates\nAlternative: supporting BookTokers instead of becoming one\nThe algorithm reality: going viral doesn’t guarantee sales\nPermission to skip it if it’s not your thing\n\nWorksheets/Handouts: \n\n“Video Content Ideas for Camera-Shy Authors” – 15 no-face options\n“Platform Specs Cheat Sheet” – optimal video sizes\, lengths\, hashtags\n“30-Day Video Challenge” – gentle introduction plan\nFree video editing apps comparison\n\nResources: \n\nFree: CapCut (video editing app)\nFree: Canva video templates\nFree: InShot (mobile video editor)\nFree: Pexels Videos (stock footage)\nTutorial: Creating book videos without showing your face\n\n______________ \n*The ZOOM link is the same for every Marketing Coalition Meeting. \nJoin Zoom Meeting with this link: \nhttps://us02web.zoom.us/j/81913659127?pwd=a1hTQWl1WVphTUxBOWdVWE9oV2ljQT09 \nMeeting ID: 819 1365 9127 \nPasscode: 119030 \n 
URL:https://writersalliance.org/event/booktok-reels-short-form-video-do-you-really-have-to/
LOCATION:Zoom
CATEGORIES:Marketing
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